# 2026 Ford F-150 Platinum

- Price (advertised): $71,259
- Market price: $71,170
- Deal: Fair price, score 50/100, rank 1009 of 1997
- Condition: New
- Model year: 2026
- Color: White Metallic
- MSRP: $80,340
- VIN: 1FTFW7L82TFA74878
- Photos: 30
- Dealer: Hardy Family Ford, Dallas, GA
- Dealer phone: (770) 445-8891
- Market: Atlanta
- Data as of: 2026-11-13

## Why it ranks where it does

- Advertised at $71,259, $89 over its market price of $71,170.
- Market price is its MSRP of $80,340 times what new Ford F-150 are typically advertised for against MSRP in Atlanta.
- Ranked 1009 of 1997 comparable 2026 Ford F-150 in Atlanta, score 50 out of 100.

Price is the dealer's advertised price, before tax, title and registration. Confirm price and availability with the dealer.

## Safety and recalls

- NHTSA overall safety rating: 5 of 5
- Frontal crash: 5 of 5
- Side crash: 5 of 5
- Rollover: 4 of 5
- Recall campaigns issued for this model year: 8
- Owner complaints filed with NHTSA for this model year: 15
- A recall campaign covers the model year, not this one car. Check the VIN at https://www.nhtsa.gov/recalls

## Specs

- Engine: 3.5L 6-Cylinder V-Shaped
- Transmission: 10-Speed Automatic
- Fuel: gas
- Stock number: 170351
- First listed: 2026-10-01

## Itemized price

- MSRP: $80,340
- Hardy's Price Before Rebates: $75,660
- Documentation Fee: $599
- Hardy Price: $71,259
- Starting Price: $75,660
- Price history: 2026-11-05 $76,759, 2026-11-07 $74,759, 2026-11-08 $71,759, 2026-11-13 $71,259

## Real alternatives nearby

- Costs less: [2026 Ford F-150 XLT](https://carfinity.ai/car/2026-ford-f-150-xlt-50e16ed2b6b6/) at $57,488, 1,404 mi, stiversfordsouth.com
- Costs less: [2026 Ford F-150 Lariat](https://carfinity.ai/car/2026-ford-f-150-lariat-d44b2921145a/) at $59,157, 4 mi, stiversfordsouth.com
- Costs less: [2026 Ford F-150 XLT](https://carfinity.ai/car/2026-ford-f-150-xlt-0dc1bea76d1c/) at $61,065, 5 mi, Lithia Springs Ford
- A step up: [2026 Ford F-150 XLT](https://carfinity.ai/car/2026-ford-f-150-xlt-3af356927b82/) at $74,380, 126 mi, Lithia Springs Ford
- A step up: [2027 Ford F-150 F150 Raptor CRW](https://carfinity.ai/car/2027-ford-f-150-f150-raptor-crw-b3bb1e866818/) at $79,053, donrichford.com
- A step up: [2027 Ford F-150 Tremor](https://carfinity.ai/car/2027-ford-f-150-tremor-f906b5c4db05/) at $77,253, 1 mi, allanvigilford.net

- Page: https://carfinity.ai/car/2026-ford-f-150-platinum-e2f3ea89643a/
- See it on the dealer's site: https://carfinity.ai/go/e2f3ea89643a
- More like it: https://carfinity.ai/new/ford-f-150/atlanta-ga/